Searching for a Terrific Copywriter
If you want to use the internet to make money, you'll need a site. That web site needs to be well written, most especially if you're hoping it will be profitable. Unless you are a skilled copywriter yourself, you will want to engage the services of a copywriter to create the text for your website. A good copywriter can help you generate far more money than you could ever hope to see if you attempted to compose the text yourself. Of course, not all copywriters are great. Some copywriters are crazily awesome. Some dream of having talent but are just trying to make a few bucks because they've heard that online copywriting is a breeze. Here is how you will be able to know the difference.
Does the writer have his or her own site? Any copywriter who wants to create web copy should have a website that contains their writing bio, a resume, a couple of samples and anything else they want to share. If the writer doesn't have a site, how can they say they can help you with the one you are wanting to put up? Examine the copy on this web site. If there are lots of mistakes, this is not a good sign.
How favorably do you react as you read the copywriter's own text? This goes beyond the simple noticing of grammar mistakes. Do you have any form of emotional response to the text on the site? Does the web site copy move you to like the writer? Does the copy make you want to follow up and find out more about the writer? Does the copy make you feel like you need to hire the writer immediately? Does the copy make you feel like you need to get out of there? Does the copy cause you to feel try this mad? These are all very vital reactions and they merit your attention.
Carry out some background research on the writer. Try to find reviews on online forums and independent web sites. It's improbable that you will come across any negative reviews on the writer's own website. You want to do a search for the writer's name to determine if there are any testimonials or reviews on sites that aren't run this post by or able to be faked by the writer him or herself. These pstings demand your extra attention. You must also ask the writer to provide you a few references. Make sure that you follow up and actually get ahold of those references and ask for an honest opinion from them.
It is vital to actually read any samples given to you by the writer. Ask for more samples than can be read on the writer's website. This is especially vital if the copywriter is claiming to be an expert in a niche. When the writing feels like it was copied from Wikipedia or is particularly unclear, it's best to find a different writer.
There are numerous different ways to discover if a copywriter is worth your money or not. It is essential to do your homework and look beyond the copywriter for information as to his/her reputation and character.